MELBOURNE, Thursday 4 March, 2021: PageUp, a best-of-breed provider of cloud-based talent management software, today announced that Flight Centre Travel Group (ASX: FLT) has selected PageUp Recruitment Marketing to stay connected with its alumni audience following significant downsizing as a result of the pandemic.
FCTG will re-imagine its sourcing strategy with PageUp Recruitment Marketing software, harnessing the software in a rather unique way to specifically target its alumni audience and travel industry professionals to see roles of the future filled with people they already know have “FCTG DNA and a love of travel”.
PageUp Recruitment Marketing will enable FCTG to automate an exceptional alumni experience at scale to turn interest into applications and reconnect former employees with roles as they become available.
PageUp will provide FCTG with:
- An intelligent careers site that’s optimisedoptimized to engage and convert talent
- Easy to edit, configurable landing pages to attract, engage and build alumni networks
- A powerful recruitment marketing CRM to track and manage proactive communication
- CustomisedCustomized apply processes for alumni talent
- The ability to deliver an exceptional jobseeker and alumni experience at-scale
- Conversion of more quality candidates with less manual effort
FCTG’s Head of People & Culture, Allisa O’Connell says, “Losing so many talented people as a result of COVID has been one of the hardest challenges we’ve faced.”
“Our alumni website will showcase current role vacancies and as a member of our Flightie family, subscribers will always get prioritisedprioritized access over external applicants for any roles they apply for when they are suitable,” O’Connell says.
“This recruitment strategy is all about ensuring we can re-engage with and re-attain as many of our people as possible.”
Mark Rice, PageUp CEO, says, “We’re thrilled to enable Flight Centre to overcome the workforce challenges presented by COVID-19 and provide a unique hiring strategy. We look forward to helping the company transform its recruitment marketing processes to support valued alumni and retain the best talent.”
